If You’re Relying on Static Website Technology for B2B Relationship Engagement, You’re Fighting a Losing Battle.
Engagement is the currency of the digital enterprise – for employees, partners, dealers, customers, suppliers and many more. Traditionally, website technologies have been used for business portals or digital experiences have been custom built from newer digital experience platforms. The issue becomes whether these portals can support curating experiences for a variety of stakeholders in a B2B ecosystem at the speed of the business.
This white paper discusses the engagement challenge in partner relationship management, employee intranets, customer portals and more.
It explains why engagement in business portals is failing and how 360ecosystems is disrupting the status quo with an entirely new approach to dynamic user experience.