360ecosystems Blog

Chris Becwar

Chris Becwar
Chris is a Channel and Marketing veteran with expertise in SaaS platforms & indirect routes to market, advising top channel programs on strategy & trends.
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Recent Posts

Webinfinity Join PartnerPath Channel Advisor Diane Krakora for Webinar

Nov 29, 2018 1:15:50 PM / by Chris Becwar

Best-practices webinar will explore how to achieve a more partner-centric channel program

Changing the Channel Game

Nov 28, 2018 10:54:51 AM / by Chris Becwar

Business leaders can shift the trajectory of their companies by adjusting how they approach partnerships.

As Snowflake Scales, Webinfinity Supports and Fuels the Growth

Nov 8, 2018 12:18:46 PM / by Chris Becwar

When Snowflake and Webinfinity began working together, the Snowflake team needed a solution they could start small with, but that could easily scale.

Webinfinity Announces Fall 2018 Platform Release General Availability

Nov 6, 2018 9:08:17 AM / by Chris Becwar

The Webinfinty team is thrilled to announce our latest platform release.

Checking Back with Snowflake

Nov 1, 2018 1:54:37 PM / by Chris Becwar

Webinfinity platform a major boon to efforts around partner engagement, enablement and revenue growth.

Price f(x) Gets Up and Running with Webinfinity

Oct 30, 2018 2:01:23 PM / by Chris Becwar

Price f(x) and their partners benefit from a more personalized approach to PRM and partner experience.

Egenera Adopts Webinfinity

Oct 9, 2018 11:35:39 AM / by Chris Becwar

The Webinfinity team recently welcomed Egenera to the fold as a new client.

Welcoming Kenna Security

Sep 21, 2018 9:19:16 AM / by Chris Becwar

The Webinfinity team would like to say ‘welcome aboard’ to Kenna Security!

How are You Faring in the Partner Engagement Wars?

Sep 20, 2018 5:45:28 PM / by Chris Becwar

Today’s channel partner has more and more supplier options to choose from than ever before.

NetApp Broadens Use of Webinfinity

Sep 6, 2018 12:42:46 PM / by Chris Becwar

NetApp is continuing to rapidly expand its use of Webinfinity to power their global Field Portal with over 30,000 individual users, 22,000 assets and 14 languages…and growing.

Webinfinity Releases Game-Changing End-to-End Engagement Intelligence

Aug 2, 2018 8:34:23 AM / by Chris Becwar

The Webinfinity team is excited to announce the release of its next-generation suite of analytics and reporting tools for partner program management.

Unlock Your Partners’ Potential with Engagement Intelligence

Aug 2, 2018 8:34:06 AM / by Chris Becwar

Arguably the biggest challenge of managing a partner program is the ‘grey area’ involved in day-to-day decision making.

AchieveUnite's Partner LifeTime Value Survey

Jul 16, 2018 8:09:35 AM / by Chris Becwar

If there's one thing the Webinfinity team loves to 'geek out' about it's research into what makes partner programs - and partner engagement - tick.

Sirius Summit and Channel Focus (Top Takeaways)

May 31, 2018 12:00:00 AM / by Chris Becwar

If you missed the events, consider this your ‘cheat sheet’ for what people were talking about most.

It’s official: Gartner selects Webinfinity as a 2018 ‘Cool Vendor’!

May 8, 2018 8:46:27 AM / by Chris Becwar

The Webinfinity team is thrilled to share that we’ve been selected by Gartner for inclusion in their Cool Vendors 2018 list, a yearly Gartner report identifying the most innovative and promising new technologies they’re seeing on the market.

It’s Channel Learning Event Season!

Apr 27, 2018 4:32:02 AM / by Chris Becwar

Spring has sprung and that means the two key channel practioner-focused learning and networking events of the year are coming up: SiriusDecisions Summit and ChannelFocus North America.

Webinfinity’s Spring ‘18 Product Release is Live!

Mar 19, 2018 4:52:55 PM / by Chris Becwar

We’re excited to share Webinfinity’s Spring release, which brings more innovative improvements to the platform for you and your partners.

Webinfinity SiriusDecisions Webinar: Building a Foundation for Success

Nov 12, 2017 12:57:00 PM / by Chris Becwar

Building a Foundation for Channel Success with Partner Personas and Journey Mapping.

How Well are Partners Enabled with the Right Touch, at the Right Time?

Nov 11, 2017 7:40:26 PM / by Chris Becwar

As an admitted channel and marketing geek, it’s always interesting to me to see the flow of new, innovative ideas used in the direct marketing space flow into the channel world.

Maximizing Snowflakes User Experience

Nov 10, 2017 9:30:00 AM / by Chris Becwar

Webinfinity is happy to welcome Snowflake Computing to our client portfolio!

WhiteHat Security Teams with Cyber Security Providers and Webinfinity

Oct 12, 2017 11:57:13 AM / by Chris Becwar

In an age of increasing cyber attacks, businesses expect vendors to work together to create security solutions that truly protect their valuable assets.

Hedvig Uses Webinfinity to Help Fuel Partner Growth

Oct 5, 2017 9:20:44 PM / by Chris Becwar

We are excited to welcome Hedvig to the Webinfinity platform!

CMOs Challenged With Revisiting the Profit Potential of Their Programs

Aug 15, 2017 3:41:00 PM / by Chris Becwar

Okay, reality check time. What's the "channel IQ" of the typical CMO?

Improving Your Partners’ Digital Experience

Jul 5, 2017 9:40:00 AM / by Chris Becwar

Consistently and accurately defining a successful partner experience is not clear.

Channel Partner Recruitment for Technology Vendors - Do's & Don'ts

Jun 29, 2017 3:51:30 PM / by Chris Becwar

Preparation is key. A well-established plan for partner recruitment is crucial to success before you even initiate a partner recruitment conversation.

Webinfinity – The Next Generation PRM

Jun 7, 2017 9:45:00 AM / by Chris Becwar

Partner sales channels and vendor relationships are more and more important in business today. As more people utilize indirect sales channels, more technology is being created to manage these relationships.

Improved Channel Data Management Means Improved Channel Performance

May 31, 2017 9:30:00 AM / by Chris Becwar

Information is the key to success in today’s business landscape. However, data tends to be scattered and unorganized for many businesses and industries.

Building Communities to Optimize the Partner Experience

May 24, 2017 9:23:00 AM / by Chris Becwar

Engaging partners through community building - Traditional PRM has helped to assess the problem of managing complicated partner relationships.

Channel Performance – How to Measure it in a Data-Driven Way

Apr 26, 2017 9:50:00 AM / by Chris Becwar

Everything around the world continues to be increasingly data-driven. So why should your channel partner program be any different?

Strategic Channel Alliances - Maximize the Benefit of Partnerships

Apr 19, 2017 9:30:00 AM / by Chris Becwar

In a previous post, we talked about the Channel Program and a few things you can do to improve it. Here we will go through the 5 components of the Channel Program Model that will maximize the effectiveness of alliance partnerships.

Assessing Your Channel Program and How to Improve It

Mar 29, 2017 10:30:00 AM / by Chris Becwar

In order to properly assess your channel program, you must first understand the elements that go into the partner experience.

Redefining the Partner Experience — Now

Feb 21, 2017 10:09:13 PM / by Chris Becwar

PRM systems have always been cumbersome and at least slightly inadequate.

Fixing Channel Performance

Feb 21, 2017 8:25:47 PM / by Chris Becwar

The channel partner experience has so much going on. Organizing your content, strategy, and brand around indirect partner sales channels can be quite convoluted.

Integrating Webinfinity with Like-Minded, Forward Thinking Platforms

Feb 6, 2017 10:04:24 AM / by Chris Becwar

Integrating with other platforms and systems brings the best technology systems together to provide the best user experience.

Starting Strong - How Webinfinity Helps Implementing Processes & Goals

Jan 30, 2017 1:42:00 PM / by Chris Becwar

You’re beginning to implement all of your yearly processes and goals as you enter the new year. All of us at Webinfinity are happy to help.

PRM is Broken

Dec 21, 2016 9:48:09 PM / by Chris Becwar

Partner Relationship Management (PRM) is vital for any business. It enables growth of a business, as well as promoting customer loyalty.